Rock-Solid Logo Design Principles
We just published this presentation on rock-solid logo design principles on SlideShare. It’s meant as a cursory introduction to good logo design practices, so its good for graphic designers making the transition to logo design or for people tasked with commissioning a logo for their own business, product or services. Please share it if you […]
The Golden Ratio and Logo Design
What does Apple, BP, Toyota, Pepsi and National Geographic all have in common? Well, besides being household brand names, they all make use of the Golden Ratio in their logos. The Golden Ratio is approximately 1.618, and comes from the Fibonacci Sequence. More importantly, it’s a tool used by graphic designers to boost the aesthetic […]